Data protection

Privacy policy for website

 

This privacy policy applies to data processing by:

Märkische Faser GmbH
GRISUTEN Street 13
14727 Premnitz

Telephone: +49 (0) 3386 24 3155
Fax: +49 (0) 3386 24 3602
E-Mail: marketing@maerkische-faser.com
Internet: www.maerkische-faser.com

 

Märkische Faser GmbH has appointed an external / internal data protection officer. The data protection officer can be reached as follows: Thomas Behlke, Grisuten Str. 13 14727 Premnitz, 03386 242030
1. Collection and storage of personal data as well as the nature and purpose of their use
a) When visiting the website

When you visit our website, the browser used on your device automatically sends information to the server of our website. This information is stored temporarily in a so-called logg-arrow. The following information is collected without your intervention and stored until automated deletion:

  • IP address of the requested computer,
  • date and time of access,
  • Name and URL of the retrieved files,
  • Website from which access takes place
  • Used browser and possibly operating system of your computer as well as the name of your access provider.


The data mentioned are processed by us for the following purposes:

  • ensuring a smooth connection of the website,
  • ensuring comfortable use of our website,
  • evaluation of system security and stability,
  • for further administrative purposes as well
  • for statistical evaluation.

 

The technical log files are evaluated for statistical purposes (e.g., by region of origin of the views, number of visitors, number of page views of IP addresses). These statistics serve to give us an overview of the activities on our website and to be able to constantly make improvements to the website and its operation and in the assortment. After completion of the statistical evaluation, the logging data is deleted and only the statistical data is kept.

We can not identify individuals or the activities of individuals in the statistics data. Statistical data is also cumulated on a monthly basis, for individual statistics also on a daily basis (for example, the total number of page views per day), so that the reports are always summary information of a larger period.
The legal basis for data processing is Art. 6 para. 1 sentence 1 lit. f DSGVO. Our legitimate interest is for the purposes listed above for data collection. In no case will we use the data collected for the purpose of drawing conclusions about you.
In addition, we use cookies and analysis services when visiting our website. Further information can be found under no. 3. this privacy policy.

b) contact form

By using our contact form for questions of any kind, we offer you the opportunity to contact us via a form provided on the website. It is necessary to provide a valid e-mail address so that we know who the request came from and to answer it. Further information can be provided voluntarily.
The data processing for the purpose of contacting us is in accordance with Art. 6 para. 1 p. 1 lit. a DSGVO based on your voluntarily granted consent.
The personal data collected by us for the use of the contact form will be automatically deleted after completion of the request made by you.

 

2. Disclosure of data

The transmission of your personal data to third parties to ticks other than those listed below does not take place.

We only share your personal information with third parties if:

  • You according to Art. 6 para. 1 p. 1 lit. a DSGVO have expressly given your consent;
  • disclosure pursuant to Art. 6 para. 1 sentence 1 lit. f DSGVO is required to assert, exercise and defend legal claims and there is no reason to believe; that you have a predominantly legitimate interest in not disclosing your data,
  • in the event that disclosure pursuant to Art. 6 para. 1 sentence 1 lit. c DSGVO a legal obligation exists as well
  • as permitted by law and according to Art. 6 para. 1 sentence 1 lit. b DSGVO is required for the settlement of contractual relationships with you.
     

3. Cookies

We use cookies on our site. These are files that your browser automatically creates and that are stored on your device (laptop, tablet, smartphone, etc.) when you visit our site. Cookies do not harm your device, do not contain viruses, Trojans or other malicious software. In the cookie information is stored, each resulting in connection with the specific terminal used. However, this does not mean that we are immediately aware of your identity.
On the one hand, the use of cookies serves to make the use of our offer more pleasant for you. For example, we use so-called session cookies to recognize that you have already visited individual pages on our website. These are automatically deleted after leaving our website.
In addition, to improve usability, we also use temporary cookies that are stored on your device for a specified period of time. If you visit our website again to use our services, it automatically recognizes that you have already been with us and what inputs and settings you have made, so you do not have to re-enter them.

On the other hand, we use cookies to statistically record the use of our website and to evaluate it for the purpose of optimizing our offer for you. These cookies enable us to automatically recognize when you visit our website again that you have already been with us. These cookies are automatically deleted after a defined time.
The data processed by cookies are for the purposes mentioned in order to safeguard our legitimate interests as well as third parties pursuant to Art. 6 para. 1 sentence 1 lit. f DSGVO required.
Most browsers accept cookies automatically. However, you can configure your browser so that no cookies are stored on your computer or a note always appears before a new cookie is created. However, disabling cookies completely may mean that you can not use all the features of our website.

4. Analysis tools

a) Tracking tool

The tracking measures listed below and used by us are based on Art. 6 para. 1 sentence 1 lit. f DSGVO. With the tracking measures to be used, we want to ensure a needs-based design and the continuous optimization of our website. On the other hand, we use the tracking measures to statistically record the use of our websites and to evaluate them for the purpose of optimizing our service. These interests are to be regarded as justified within the meaning of the aforementioned provision.
The respective data processing purposes and data categories can be found in the corresponding tracking tools.

 

b) Google Analytics

For the purpose of the needs-based design and continuous optimization of our websites, we use Google Analytics, an advertising analytics service provided by Google Incorporation. In this context, pseudonymised usage profiles are created and cookies (see point 3) are used. The information generated by the cookie about your use of our website, such as

  • browser type / version,
  • Operating system used,
  • Referrer URL (the previously visited page),
  • host name of the accessing computer (IP address),
  • Time of the server request,

are transferred to a Google server in the US and stored there. The information is used to evaluate the use of the website, to compile reports on the advertising time activity and to provide other services related to the use of the website and the internet for the purposes of market research and the needs-based design of these websites. This information may also be transferred to third parties if required by law or if third parties process this data in the order. In no case will your IP address be merged with other data provided by Google. The IP addresses are anonymized, so that an assignment is not possible (IP masking).
You can prevent the installation of cookies by setting the browser software accordingly; however, we point out that in this case not all functions of our website may be fully exploited.
You may also prevent the collection of cookie-related information and your use of the website (including your IP address) and the processing of such data by Google by downloading and installing a browser ad-on: https : //tools.google.com/dlpage/gaoptout hl = en.
As an alternative to browser ad-on, especially for browsers on mobile devices, you can prevent the collection by Google Analytics by setting an opt-out cookie that prevents the future collection of your data when you visit this website. The opt-out cookie is only valid in this browser and only for our website and is stored on your device. If you delete the cookies in your browser, you must set the opt-out cookie again.

For more information about privacy related to Google Analytics, see the Google Analytics Help Center: support.google.com/analytics/answer/6004245.

c) Google AdWords Conversion Tracking

To statistically record the use of our website and to optimize our website, we also use Google Conversion Tracking. Google AdWords places a cookie on your computer (see point 3) so that you have reached our website via a Google ad. These cookies lose their validity after 30 days and are not used for personal identification. If the user uses certain pages of the advertiser's website and the cookie has not expired, Google and the customer will be able to recognize that the user clicked on the ad and was redirected to our page.
Each advertiser receives a different cookie. Cookies can not be tracked through the websites of advertisers. The information provided by using the conversion cookie is used to generate conversion statistics for AdWords advertisers who have opted for conversion tracking. AdWords advertisers are told the total number of users who clicked on their ad and were redirected to a conversion tracking tag page. However, they do not receive any information that personally identifies users.
If you do not want to participate in the tracking process, you can also refuse the required setting of a cookie - for example, via a browser setting that generally deactivates the automatic setting of cookies. You can also disable cookies for conversion tracking by setting your browser to block cookies from the domain www.googleleadservice.com. Google's Conversion Tracking Privacy Policy can be found at policies.google.com/technologies/ads, www.google.com/policies/privacy/.

5. Affected rights

you have the right

  • in accordance with Art. 15 DSGVO, to request information about your personal data processed by us. In particular, you may provide information about the processing purposes, the category of personal data, the categories of recipients to whom your data has been disclosed, the planned retention period, the right of rectification, deletion, limitation of processing or opposition, the existence of a The right to complain, the source of your data, if it was not collected from us, and the existence of automated decision-making including profiling and, where appropriate, meaningful information, the details of which;
  • to demand the correction of incorrect or incomplete personal data stored by us without delay in accordance with Art. 16 GDPR;
  • to demand, in accordance with Art. 17 GDPR, the deletion of your personal data stored by us, unless the processing for the exercise of the right to freedom of expression and information for the fulfillment of a legal obligation, for reasons of public interest or for the assertion, exercise and defense of legal claims is required;
  • to demand the limitation of the processing of your personal data according to Art. 18 GDPR, as far as the accuracy of the data is disputed by you, the processing is unlawful, but you reject their deletion and we no longer need the data, but you assert this, Exercise and defense of legal claims or you have objected to the processing in accordance with Art. 21 GDPR;
  • in accordance with § 20 DSGVO to receive your personal data that you have provided us in a structured, common and machine-readable format or to request the transfer to another person responsible;
  • in accordance with Art. 7 (3) GDPR, to revoke your once given consent to us at any time. As a result, we are no longer allowed to continue the data processing based on this consent for the future, and
  • complain to a supervisory authority in accordance with Art. 77 GDPR, as a rule you can contact the supervisory authority of your usual place of residence or workplace or our company headquarters.


6. Right to object

If your personal data are based on legitimate interests in accordance with Art. 6 para. 1 sentence 1 lit. f DSGVO are processed, you have the right to file an objection against the processing of your personal data in accordance with Art. 21 DSGVO, provided that there are reasons for this arising from your particular situation or if the objection is directed against direct mail. In the latter case, you have a general right of objection, which is implemented by us without stating a particular situation. If you would like to exercise your right of revocation or objection, please send an e-mail to marketing@maerkische-faser.com.

7. Data security

If necessary, we use the widely used SSL (Secure Sockets Layer) method in conjunction with the highest encryption level supported by your browser. this is usually 256-bit encryption. If your browser does not support 256-bit encryption, we'll use 128-bit V3 technology instead. Whether a single page of our website is encrypted is shown by the closed representation of the key or lock icon in the lower status bar of your browser.
If we use an encryption system in the context of e-mail traffic, these are TLS.
We also take appropriate technical and organizational security measures to protect your data against accidental or intentional manipulation, partial or complete loss, destruction or unauthorized access by third parties. Our security measures are continuously improved in line with technological developments.


8. Updating and changing this privacy policy

This data protection declaration is currently valid and has the status of May 2018.

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